Your Black Friday 2021 shopping itinerary likely involves multiple pit stops: Net-a-Porter for rare designer finds, Nordstrom for presents and wardrobe basics, countless fashion brands for a little bit of everything. We’ve found yet another label to add to your schedule, as soon as possible: ” data-vars-ga-product-id=”4c4fca87-ac79-4f11-a502-0aea2640911f” data-vars-ga-product-price=”0.00″ data-vars-ga-product-sem3-brand=”” data-vars-ga-product-sem3-category data-vars-ga-product-sem3-id data-affiliate-network data-affiliate=”true”>Reformation. The eco-conscious brand is going big for Black Friday this year, offering 25 percent off everything from November 24 until Cyber Monday (November 29).
When Reformation says “everything,” they mean every single category: ” data-vars-ga-product-id=”3196c4cb-7c84-4c7b-8ab8-c5b2948eea34″ data-vars-ga-product-price=”0.00″ data-vars-ga-product-sem3-brand=”” data-vars-ga-product-sem3-category data-vars-ga-product-sem3-id data-affiliate-network data-affiliate=”true”>party dresses, cashmere sweaters, ” data-vars-ga-product-id=”9cae040f-3c84-45f0-b49f-eef43cebb845″ data-vars-ga-product-price=”0.00″ data-vars-ga-product-sem3-brand=”” data-vars-ga-product-sem3-category data-vars-ga-product-sem3-id data-affiliate-network data-affiliate=”true”>fall boots, more party dresses. To get you in and out of Reformation’s expansive sale with only the best items in your cart, we searched its entire site for the 30 best deals. From an under-$100 knit dress to satin holiday party heels, these finds are a mix of Reformation’s best going-out attire and winter essentials to wear right now. Once word gets out that the entire store is on sale, the best styles will sell out fast.
Symphony Velvet Dress
Reformation
$278 $209
Headed to a winter wedding? Invite this ivory velvet dress as your plus-one. It features a romantic low back you’ll want to show off, plus a subtle floral print in the fabric.
Burgundy Velvet Dress
Reformation
$298 $223
In rich, forest green velvet, you’ll be the guest of honor at any holiday party. That is, if you can shop it in time—this Victorian-inspired dress is selling fast.
Kayo High & Skinny Jean
Reformation
$118 $89
You’ll question your commitment to the baggy denim look after trying the Kayo jean. The paperbag waist is unique to Reformation’s skinnies, as is the geometric belt.
Elin Top
Reformation
$78 $59
If you only have time for one quick purchase, make it a knit top you’ll wear with jeans, leather pants, or even sweats.
Cashmere Boyfriend Sweater
Reformation
$148 $118
There’s no time like Black Friday for affordable cashmere, and Reformation has options in spades. For starters, check out boyfriend sweater with preppy stripes—a match for all your easygoing jeans. Speaking of…
Liza High Straight Jean
Reformation
$118 $88.50
So many great jeans are on sale for Black Friday, including at Reformation. This straight-leg pair is one to consider buying soon: It’s high-rise with a hint of stretch to complement every figure.
Veda Bowery Leather Blazer
Reformation
$398 $298.50
Everything you could ever ask for in a sleek leather blazer, now for $100 off.
Locklin Dress
Reformation
$198 $148.50
This dress has every ingredient for a signature Reformation look: grown-up florals, upcycled fabric, and a subtle slit.
Aspen Dress
Reformation
$118 $88.50
No winter wardrobe is complete without a black turtleneck dress. Dress it down with lug sole boots like this or take it to your next holiday party with a pair of velvet heels and some patterned tights.
Varenne Cashmere Tank and Cardi Set
Reformation
$228 $171
Add a boxy cashmere cardigan to a fitted tank, and you have a pair that’s meant for all your winter lounging. This duo can also conform to any wardrobe: It’s on sale in five colorways and extended sizes (1X–3X).
Ivy Ecostretch Cropped Tank
Reformation
$48 $36
Don’t forget to check out Reformation’s activewear sale while you’re stocking up on wedding guest dresses and everyday jeans. The label’s gear is supportive and stretchy to take you through almost any workout. Start with this versatile crop top; then complete the set with matching leggings.
Kinsale Set
Reformation
$488 $366
For the party girl who likes to keep it pared back, this on-sale suit set should do the trick. Both the blazer and the trousers have a slightly oversized fit for a relaxed, yet put together vibe. If there was ever an outfit to wear a statement shoe with, this is it.
Greenwich Coat Es
Reformation
$288 $216
Every woman needs a camel coat in her wardrobe, and that camel coat should come from Reformation’s Black Friday sale. The Greenwich coat is a relaxed robe style with an optional belt, and its simple design lends it to wearing with outfits formal and casual. Check it out in extended sizes as well as sizes XS–XL.
Brit Regenerative Wool Sweater
Reformation
$178 $134
There’s a lot more going on with this sale find than an ideally oversized cut. The Brit sweater’s wool was sourced from a regenerative farm—a labor-intensive process that reduces environmental impact. In other words, it’s a sale find you can feel particularly good about ordering.
Nina Riding Boot
Reformation
$398 $299
All the equestrian vibes you’re looking for this winter in one perfect boot.
Janis Skirt
Reformation
$128 $96
Your ticket to the miniskirt revival, for less than $100. This skirt is a match for all our favorite bodysuits and cardigans.
Agathea Chunky Loafer
Reformation
$248 $186
Loafers are always a good idea, and Reformation’s pair has an exaggerated platform sole for extra impact. Just add ankle socks and a cropped sweater.
Reema Dress
Reformation
$128 $96
When you’re caught in a winter outfit rut, you can always turn to this silky (and under-$100) knit dress.
Mason Pant
Reformation
$178 $134
It’s a truth universally acknowledged that one can never have too many pleated trousers. A second universal truth: When Reformation’s best-selling twill pair goes on sale, you hit “Order.”
Cello Dress
Reformation
$248 $186
Reformation’s approach to moody fall florals will always earn an “Add to Cart” from us.
Magda Ankle Tie Platform
Reformation
$248 $186
In this case, we’re fully on board with a sale that has strings attached. This ankle-tie platform heel is the spicy element your holiday wardrobe was missing.
Marguerite Dress
Reformation
$298 $224
This party look is one hundred percent silk and one hundred percent going to sell out. From the fitted bodice to the striking color, it’s the sort of dress everyone will want when they see you wearing it.
Hobart Jacket
Reformation
$248 $186
An ivory shearling shacket will never let you down. Buy it while it’s on sale, then let the layering begin.
Rosen Top
Reformation
$168 $126
A dreamy party top that’s all champagne, no problems. This find is headed straight to our New Year’s Eve outfit.
Oda Velvet Dress
Reformation
$298 $224
This on-sale party dress is all about definition, from the ruched bodice to the low-cut back. We’re partial to this olive green shade, but it’s also marked down in holiday crimson and classic black.
Katerina Lug Sole Chelsea Boot
Reformation
$278 $209
You waited all season to find a cool pair of lug sole boots. And now? They’ve found you, for less.
Lester Coat
Reformation
$348 $261
Faux fur lined cuffs and lapels are giving country club mom, winter edition. We’re so here for it.
Doreen Cashmere Polo Dress
Reformation
$268 $201
Our love of polo sweaters runs deep. When Reformation’s dress remix goes on sale, we know we have to have it.
Juliette Dress
Reformation
$218 $164
A dress that’ll put you in a sunshine state of mind at the peak of the holiday season. Gift this steal to yourself now, enjoy wearing it all next summer.
Cynthia Doodle High Rise Straight Long Jeans
Reformation
$188 $141
From afar, you’ll recognize these Ref jeans as a pair owned by Gigi Hadid and Emily Ratajkowski. Look closer, and you’ll fall for the playful doodles inspired by nature. If only our notebook drawings could look this good.
Halie LeSavage
Halie LeSavage is a New York City-based writer and editor for Bazaar.com, where she covers all things e-commerce and shopping.
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